As Marketing Manager for Earth Balance, a division of Boulder Brands, Inc., Adriane Little works to bring better food to store shelves across the country. In her role at Earth Balance, Adriane is responsible for managing brand communications, digital strategy, new product development, community involvement efforts, cause marketing initiatives, and furthering the plant-based diet message. Adriane is passionate about the natural products industry, and prior to her time at Boulder Brands she founded AspireTrue Communications to help natural and organic companies realize their marketing and communication goals. She has also worked as a natural product review writer, has experience in the advertising industry, and has spent time with preventive health organizations, including Weight Watchers and the American Institute for Preventive Medicine. Adriane has served with many local business networking groups, including Boulder 2140, and Women in Natural.
A Colorado-transplant, Adriane not only enjoys all things natural and organic, but takes pleasure in living near the mountains. An avid skier, hiker and aspiring yogi, Adriane feels at home in the front-range (and its many natural food stores). In her free-time, you will find her drinking tea, reading a book, exploring the local farmers market and cooking up some brown rice. Adriane is Co-Secretary of Naturally Boulder.