January 4, 2021

Brand Marketing Manager

Spinster Sisters Co.

Spinster Sisters Co. Is hiring for a full-time Brand Marketing Manager working at our headquarters in Golden, CO.

Spinster Sisters is a fast-growing manufacturer and distributor of natural skin and personal care products. We are looking for the right person to take on the challenging task of helping coordinate our marketing/PR efforts. If you would like to be a part of one of the fastest growing and most innovative companies in the expanding natural and organic personal care products industry, then Spinster Sisters Co. may be the place for you. Spinster Sisters Co. employees enjoy an environment that allows individuals to grow professionally as part of a team that is committed to making products that are free from irritating additives, gentle on skin, and are made right in the U.S.A. at our Microsoapery in Golden, CO. We pursue a never-ending quest for sustainability in our ingredient sourcing, packaging, and operations.

Position Description
The Brand Marketing Manager will be responsible for the development of a comprehensive plan to profitably drive both category growth and market share for our brand. This position will report directly to the Founder/CEO.

Job Responsibilities
Manage an existing team of 4 that are dedicated to web, content, design and social – to ensure marketing goals and initiatives are met. This includes defining duties, personnel management, and training and development of the team
Develop long-term strategic plans in conjunction with management principles
Develop annual marketing plan/strategy
Develop and implement key marketing programs; This includes advertising and promotional pricing in conjunction with the Sales Team, as well as public relations and developing strategic partnerships/collaborations
Act as lead project manager on execution of all marketing programs including retail partner marketing, ecommerce growth, design and social engagement
Perform product line review, financial analysis and SKU rationalization analysis with Sales Team
Perform Competitive Analysis, Pricing/Sizing Analysis and Category Analysis with Sales Team
Lead point of purchase/merchandising projects including managing outside vendors and project management
Maintain open communications with the sales force to ensure execution of key programs and consistency with brand strategic guidelines
Manage supplier agencies and partnerships, including public relations, creative, media, research, promotions, and nonprofits
Brief external agencies on brand strategy
Ensure adherence to budget and compliance requirements
Plan trade show marketing plans
Define and monitor key metrics to assess initiatives and drive brand success
Resolve issues as needed to achieve plan

Ability to work autonomously. Self-sufficient and self-motivated
Requires a minimum of a B.A./B.S. degree in a business-related field, preferably in Marketing
A minimum of 3+ years of consumer marketing experience (CPG is required, personal care is a plus)
Experience with 2+ different consumer brands preferred
Experience managing and engaging teams to meet goals
Strong digital marketing experience
Project Management skills – to wrangle our marketing efforts and meet timelines
MS Office Experience – strong in Excel, Word, PPT a must
Adobe Creative Cloud experience strongly preferred
Strong written and verbal communication skills
Expert at research and generally resourceful, strong analytical and problem-solving skills
Able to translate strategy into tactics and ideas into action
Knowledge of budgeting, cost estimating and fiscal management
Ability to clearly articulate internal and external communications
Creative flair to maximize impact on all marketing activity
Able to work on time driven deadlines in an entrepreneurial environment
Must be meticulous, detail oriented, and thorough
Ability to prioritize tasks and successfully balance multiple projects
Solid interpersonal and communication skills and the ability to work on cross-functional teams in both leadership and member roles
Strong project management skills
Experience/comfortability with start-up businesses and a willingness to embrace an “all-hands-on-deck” approach as needed
Proven leadership skills
Passion for having a pulse on emerging trends within the CPG sector
Shares Spinster Sisters’ core values, including educating and inspiring others to do what they can for themselves and our planet
A strategic thinker that seamlessly connects big picture goals with everyday tasks

The incumbent will be expected to work from our headquarters in Golden, CO with the opportunity for remote work on an as-needed basis once fully trained.

Medical, dental, vision, 401K, vacation and holiday benefits available. Great opportunity for advancement as our emerging brand grows.

Compensation is commensurate with experience.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

To apply, please submit your resume and cover letter in PDF form, as well as salary requirements to careers@spinstersistersco.com.

Apply Now