Dan Hansfield

I work with brands to help them effectively use data in decision making. My specialty is Ecommerce sales & marketing data, including customer acquisition, purchase behavior, and retention. Brands I’ve worked with include Liquid IV, Mrs. Meyers, and a couple brands that have appeared on Shark Tank. Prior to starting DataSmith as a solo agency, I worked at Meta focused on ads safety measurement and led operations and customer service at a customer retention software company.

What area(s) of focus would you most like to address with your mentees?

I can offer the most to mentees who want to get better at using data and/or marketing. You may be starting or be interested in starting an ecom business, working in an agency that partners with ecom businesses, or interested in finding a role within the ecom space.

How do you plan to structure your monthly meetings?

Monthly one-on-one meetings. We’ll align on areas of discussion leading up to each call!

Finally, who would be an ideal mentee for you in this program, given your areas of expertise and experience?

Someone excited about furthering their own career in ecommerce and learning more about using data to help companies make better sales and marketing decisions.