Irena Todd

Irena Todd has 20 years of experience building and operating iconic consumer packaged goods brands. Irena is currently a CEO & CO-Founder of Fresh Monster, a fast-growing personal care brand with a mission to keep kids safe. Fresh Monster was selected for the Telluride Venture Accelerator, Burt’s Bees Launchpad, was featured in CNBC, Fast Company and The Wall Street Journal among others. Before diving into the entrepreneurship waters, she managed some of the world’s largest personal care brands such as Axe Hair, TRESemmé and Degree. She also spent several years in strategy consulting at Deloitte and brand consulting at Sterling Rice Group advising brands in the tech, food and personal care space.

What area(s) of focus would you most like to address with your mentees?

Growth, profitability and sustainable company building blocks

How do you plan to structure your monthly meetings?

Ideally in person monthly meetings and based on mentee need

Finally, who would be an ideal mentee for you in this program, given your areas of expertise and experience?

Entrepreneur with a proven concept looking to scale and exit